Portfolio: Event Staging

Case Study: Philadelphia Eagles Cheerleaders

Event: ‘Eco-Sexy’! Philadelphia Eagles Cheerleaders Calendar Unveiling

Location: Novacare complex, Philadelphia, PA

Philadelphia Eagles Cheerleaders, ‘Eco-Sexy’! Philadelphia Eagles Cheerleaders Calendar Unveiling
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IMS provided conceptual lighting design for the private, invitation-only unveiling of the Eagles Cheerleader Calendar. Attendees gathered in the Novacare complex where the Philadelphia Eagles train to get a sneak peek at thirty-eight Cheerleaders modeling the unique “Eco-Sexy” fashions worn for the calendar photo shoot. This newly-coined term described not only the calendar’s post-consumer recycled paper pages, but the material of the model’s clothing as well. Organic cotton, plastic soda bottles, glass, clothes hangers, cable wire, CDs, and computer chips were just a few of the elements used in creating the cheerleaders’ fashions and accessories.

Client Needs

  • Lighting technology and design
  • Model highlights through flattering lighting and soft colors
  • Live image magnification and video recording through high-definition cameras

Results

  • General stage lighting with ten Source 4 Leko elements as well as colorful, theatrical effect lighting through the use of eight Coemar LED Par lights
  • Lighting units were part of the Eco-Friendly effort, using only a fraction of the energy consumption as their conventional counterparts
  • Model highlights were accomplished with six Par 20 lights distributed across the front edge of the stage
  • A forty foot black drape background doubling as entry and exit ways for the cheerleaders was provided